Find out how this natural vegan collagen can help your skin, hair and body.Posted on April 1, 2017
Written by: 100% PURE®
Our obsession with organic beauty products sometimes leads us to unexpected places. Bear with us: nature has literally everything you need to look fab. That said, this April our ingredient of the month is seaweed collagen, an unexpected beauty heavyweight that’s packed with vitamins and antioxidants (great for your bod when you eat it in your sushi, and also, as it turns out, when you apply it topically). Seaweed collagen packs a punch in a variety of ways, rendering it a star ingredient in products ranging from primers to shaving creams to shampoos. Here’s how this slimy sea plant can pump up your beauty routine this April.
The collagen present in algae works as a powerful anti-aging compound. It prevents damage to amino acids in your skin and protects and reinforces cell membranes. So far so good. Recent research also shows that a peptide extracted from the algae, Chlorella vulgaris, stimulates production of four types of dermal collagen and elastin. In other words, seaweed collagen is a powerful tool in fighting wrinkle depth, stimulating skin renewal, and regenerating tissue. We’ve put it to work in our Mattifying Primer, a silicone free product containing seaweed collagen that will leave you with a plumped base and noticeably minimized lines and creases.
Our love affair with seaweed collagen doesn’t just stop at it’s sciency anti-aging properties. We’re also obsessed with this ingredient because of its remarkable ability to retain moisture. Ever made miso soup? Think about how much dried seaweed expands when you soak it. Applied topically, this stuff is fantastically effective at trapping moisture inside the skin’s epidermis. Bonus that it’s full of lipids that are easily absorbable.
Maybe most importantly, seaweed collagen is a stellar source of hyaluronic acid, a naturally-occurring acid found in the human body that acts as a lubrication agent for our hair and skin. Hyaluronic acid is what makes seaweed collagen a viable alternative to its animal counterpart, type I collagen, which is synthesized from the bones and skin of animals. Hyaluronic acid boasts all of the same properties as animal collagen, plus it has lower rates of allergic reaction, a better rate of absorption, and is cruelty free. It plays a critical role in skin health, with its remarkable ability to bind to 1000 times it’s weight in moisture. We’re totally sold.
So what’s the takeaway? When it comes to moisturizing and anti-aging benefits, seaweed collagen is the real deal. To reap its remarkable benefits, try one of our ultra hydrating Caffeine Masks, which feature seaweed collagen, aloe juice, and green coffee, for a soothing, anti-inflammatory and ultra hydrating treatment. This baby is also fantastic for hair. Try our Moisture Drench Shampoo and Moisture Drench Conditioner for a duo that will leave you with deeply moisturized and restored locks. Or try our Kelp & Mint Volumizing Shampoo for a fortified and shiny mane. For smooth, bumpless legs, go with our Pink Grapefruit Seaweed Shaving Cream. We’ve got you covered. Stay tuned for more ingredient stories covering all things natural skin care products. Can’t get enough of our monthly highlights? To learn more about our April Scent of the Month: Blood Orange, read more here.