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1CMBL7G_primary
2885

Fruit Pigmented® Ultra Lengthening Mascara

  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Cruelty free icon - Product Page Cruelty Free
Lengthens and separates lashes without clumping, smudging, or flaking. Coats each lash with conditioners and natural pigment from black tea, berries, and cocoa.
$26.00 Wishlist

Select a color:

Blueberry
Black Tea
Blackberry
Dark Chocolate

Complete the package

Recommended Product: 1CPLPO_primary
$32.00 Added!

Fruit Pigmented® Pomegranate Oil Anti Aging Lipstick: Poppy

Recommended Product: 1CCBMLCAS_primary
$30.00 Added!

Fruit Pigmented® Cocoa Butter Matte Lipstick: Cassia

Recommended Product: parent_primary
$39.00 Added!

Luminous Primer

Just add Coconut Butter Soap to your cart, meet $45.00 threshold to unlock, and use code COCOBUTTER at checkout! While supplies last.

Reviews & Testimonials
Fruit Pigmented® Ultra Lengthening Mascara has a rating of 4.5 stars based on 2885 reviews.

Customer Reviews

Based on 2885 reviews
5 ★
72% 
2066
4 ★
14% 
394
3 ★
7% 
216
2 ★
3% 
99
1 ★
4% 
110
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  • mascara
  • lashes
  • eyes
  • eyelashes
  • smell
  • mascaras
  • color
  • ingredients
  • black tea
  • products
A 100% PURE Customer
JB
01/12/2018
Jennifer B
Atlanta, GA

The BEST Mascara

I purchased the 100% Pure fruit pigmented mascara in Black Tea for the first time I think in 2014? Since then it has been my go to and pretty much only mascara I use. Generally I don't use water proof mascara, so it's been perfect for me. My lashes look false when I wear it. I've also tried the BlackBerry (purple tint) and it was lovely, but I prefer black. HIGHLY recommend this product!! Already have sisters hooked. 10 stars!!

A 100% PURE Customer
DW
01/12/2018
Danielle Williams
Mount Laurel NJ

My most Favorite Mascara Ever!

This mascara has become my go to Mascara for everything! I refuse to buy another brand or type! The mascara number 1 smells wonderful, no funky weird chemical smells, it glides on smooth and makes my lashes really pop !- I have no issues with clumping and it certainly makes my lashes look long and beautiful. I love that the product is not tested on animals, has natural ingredients and is healthy for me! I do not think i will buy another type of mascara (unless it's from 100% pure) again.

M
04/26/2019
Mihaela

The best!

This mascara smells amazing and it's a really great product!!!

O
04/24/2019
Ona

Dark chocolate version is very clumpy!

The Darcy chocolate mascara gets very clumpy, especially on the lower lashes. It does apply very dark looking, it’s deff not brown but it does look less black then the other versions. IT SMELLS AMAZZZZZZZZING! I only use this on my top lashes, but I’m disappointed that it clumps so much. The other versions for clump as much, but this mascara line def is clumpier than the maracuja line, but the maracuja is not as long lasting as this one. If you want lighter, fluffy lashes go for the maracuja, if you want thicker and longer lashes go for this one.

J
04/23/2019
JG

Didn't expect how great it is

I received the blueberry as part of a gift. It is the best all natural mascara I've used. It is also top 3 best mascaras I've use din general. It is build-able to add length and a bit of volume for a false lash look. Love the smell, how the lashes fee and it doesn't smear after an 8hr work day. the only con so far is that its a bit difficult to get all the residue off once you start taking it off. I am in love! Just ordered it in Black Tea.

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