B1G1: Business for Good

Every Purchase Creates More Than Beautiful Skin

When something good happens for you, something meaningful happens for someone else. At 100% PURE, giving back isn't an afterthought; it's built into how we do business.

Our Why

For over 25 years, 100% PURE has believed that business should be a force for good, not just for our customers, but for the world we share. That belief led us to partner with B1G1, a global initiative that helps purpose-driven businesses create measurable, trackable impact through everyday actions.

Instead of donating occasionally, we embed giving into the rhythm of our business. That means when you shop with us, you help support carefully vetted global projects that improve lives, protect the planet, and create long-term change.

Your self-care routine becomes part of something much bigger.

Sustainable planting

How It Works

Our partnership with B1G1 allows us to turn simple, everyday moments into real-world impact. Each time you shop with 100% PURE, we contribute to projects that align with our value-based mission.

B1G1's model ensures:

  • 100% of giving goes directly to approved projects
  • Every impact is transparent, measurable, and trackable
  • All initiatives are vetted for sustainability and long-term benefit

There's nothing extra you need to do. No added cost. No complicated steps. Just conscious commerce, done thoughtfully.

Global community

Who We Are Giving With

B1G1 works with thousands of businesses around the world who believe that success should be shared. Together, we are part of a global community using business as a vehicle for positive change, supporting initiatives across education, health, environmental protection, and economic empowerment.

At 100% PURE, this aligns naturally with our long-standing commitments to:

  • Environmental responsibility
  • Ethical sourcing and production
  • Human and animal rights
  • Long-term sustainability over short-term gain

Giving isn't separate from our business; it's woven into it.

Global care

Our Impact So Far

Every action adds up. Every contribution counts.

Through our partnership with B1G1, your support helps fund meaningful initiatives that contribute to the United Nations Sustainable Development Goals, addressing real needs across communities worldwide.

Together, we're proving that small actions, repeated consistently, can create lasting change.

Hands joined

Why This Matters to Us

We don't believe in giving as a marketing tool. We believe in giving as a responsibility. As we grow, our impact grows. As our community expands, so does the good we can create together.

This is what it means to be a Business for Good.

Holding the world

Learn More About B1G1

Curious to explore the global projects and philosophy behind B1G1?

Discover how businesses around the world are creating measurable impact through everyday actions, and how your choices help power that mission.

VISIT B1G1 WEBSITE TO LEARN MORE