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Vitamin C Serum - A Skin Care Essential for Brighter, Firmer Skin

Everything you wanted to know about our stable Vitamin C serum and how to use it.

Written by: 100% PURE®
Vitamin C Serum

If there’s one thing we love as much as super alkalizing citrus infused water (great to sip on first thing in the morning), it’s the skin brightening Vitamin C that’s derived from citrus fruits. Vitamin C has a unique status as an anti-aging superstar. It’s the only collagen stimulator that also boasts powerful antioxidant properties. Skin care experts from around the world recommend Vitamin C as an essential ingredient in an anti-aging regime. As a whole, this vitamin (that you thought was only good for battling your winter runny nose) is actually a potent topical vitamin that you need in your everyday regime ASAP. It’s time to give our Vitamin C Serum some much deserved airtime.

100% PURE Co Founder Susie Wang

Top 3 Benefits of Vitamin C

Vitamin C has a broad spectrum of benefits. They include collagen stimulation and increased cell turnover, which means you’ll see a brighter skin tone as a result. It also provides protection against free-radical assailants (like UV rays and pollution), and reduction in hyperpigmentation. That makes Vitamin C a must have for fighting dark spots, dark circles, and blemishes.

1. Promotes collagen and elastin production: Collagen is a protein that keeps your skin looking firm and youthful, so you definitely want more of it in your body. Vitamin C promotes collagen production, thus fighting against wrinkles and keeping your skin plump. Collagen production slows down when we reach thirty, but don’t worry, Vitamin C can fight against that and trigger our bodies to produce more. Scared of crow’s feet around your eyes? Our highly stable version of Vitamin C also means you can apply our Multi-Vitamin + Antioxidants Potent PM Serum generously around your delicate eye area without that nasty sting. Vitamin C also stimulates elastin production for that baby soft elasticity to your skin.

2. Prevents and diminishes age spots: Age spots, brown spots, sun spots - whatever you call ‘em, we want to keep them off our faces. Vitamin C decreases melanin formation and protects against UV damage. And if you don’t have any spots yet, Vitamin C can help keep them away. Vitamin C is a powerful antioxidant that fights against free radical damage, helping to keep your skin spot-free.

3. Brightens your skin: We all want to have fun in the sun with that healthy glow. Vitamin C’s high antioxidant potential means healthier skin cell function and better moisture retention for glowing skin. In addition to enlivening skin with its antioxidant properties, Vitamin C also enhances a brighter complexion by working synergistically with Vitamin E. The two vitamins increase protection against photoaging and cancer.

Benefits of Vitamin C Serum

With these impressive anti-aging benefits in mind, we began incorporating naturally derived Vitamin C into our age-conscious formulas. Our Age Corrective Skin Care Guide takes you through the A to Z of healing and protecting mature skin cells. We’ve also given you the breakdown of the role vitamins play in age-corrective beauty.

Vitamin C is incredibly important in this matrix as a potent antioxidant with the ability to prevent and treat UV induced photodamage. With age and cumulative exposure to the elements, our skin cells become less efficient at processing damaged skin and pollutants. Enter our age-battling Vitamin C Serum, a natural skin care product that’s safe for all skin types. It’s a must-have in the quest for minimize fine lines and wrinkles, pores, and discoloration. We’ve packed our serum with ingredients that work synergistically with Vitamin C for better feeling and looking skin. Naturally, this baby is an MVP for aging skin and younger skin alike. Whatever your deal is, we’ve got your back.

Vitamin C Serum Infographic

What Makes Our Vitamin C Serum So Stable?

Today we’re taking a closer look at our Vitamin C Serum formula, because an important part of the #cleanbeauty movement is diving into what you’re actually putting on your gorgeous face. Let’s take a look.

Our Vitamin C Serum formula stars concentrated, stabilized and easily absorbable plant-derived Vitamin C for amped up collagen production and potent antioxidant action. But we don’t just use any old Vitamin C. Conventional cosmetic companies use less stable forms of Vitamin C like ascorbic acid, but the problem with lower quality Vitamin C is that it oxidizes more quickly. Oxidation spells trouble for your skin. During oxidation, Vitamin C converts to skin damaging free radicals – the complete opposite of what you want from your skin care! Our founder and Chief Creative Susie Wang actually first discovered this when she was a freshman in college, and she patented a stabilized form of Vitamin C instead.

With Susie’s years of experience and expertise in formulating natural cosmetics, we present to you our stable, potent, yet lightweight and fast-absorbing serum. Our Vitamin C Serum contains a more stable, higher quality form of Vitamin C instead called magnesium ascorbyl phosphate. It’s so stable that it works synergistically with Niacinamide in our Multi-Vitamin + Antioxidants Potent PM Serum to restore a glowing complexion.

That’s not all this potent little Vitamin C Serum packs. It’s crafted with a base of ultra soothing and anti-inflammatory organic aloe gel, and also works synergistically with Vitamin E. In other words, it gently fights skin damage and inflammation. For amped up skin tone evening, we’ve included green apple extract, a brightening ingredient that naturally increases the serum’s Vitamin C content. For a major antioxidant boost, the formula relies on naturally derived Alpha Lipoic Acid, a powerful metabolic ingredient that’s crucial for reducing inflammation and remodeling collagen in skin cells. Add a dash of witch hazel for a toning effect. As a package? Small, lightweight, and your new best friend.

Vitamin C Serum

Together these ingredients work to increase elasticity and firmness, and encourage a brighter complexion. With consistent use, you can expect fine lines to reduce in depth, and scarring to fade. Plus, neutralized free radicals means you’ll be warding off further damage from the wear and tear of everyday life.

How to Use Vitamin C Serum

For a Vitamin C serum, you’ll want to stick to nighttime usage to avoid sun exposure. If you’re experimenting with a multi-step PM routine, peep at our Korean Skin Care Routine for some clarity. You’ll want to apply the Vitamin C serum at Step 5. The idea is that you want to make sure your skin is properly cleansed, prepped and pre-moisturized before you apply this Vitamin C gold. It all ensures you’re getting maximum absorption and effectiveness. Before applying Vitamin C serum, soften and prep your skin with a toner. We recommend one with hyaluronic acid like our Restorative Sea Culture Hydrating Toner for ultimate skin hydrating.

Pump a small amount of Vitamin C Serum onto your fingers and gently apply all over your face and neck (even around eyes, as our formula is stable and won’t irritate). Follow with a protective night cream like our Multi-Vitamin + Antioxidants Ultra Riché PM Treatment to lock the serum nutrients into your skin. When using skin care products with concentrated amounts of Vitamin C or retinol, remember to use a natural SPF the following day to protect your skin!

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