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Fruit Pigmented® Healthy Foundation

  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free
  • Gluten free icon - Product Page Made in USA
Full coverage fruit pigmented® liquid foundation with soothing aloe, antioxidant-rich superfruit oils, oil-absorbing rice powder, and a flawless matte finish.
1940 reviews

Select a color:

Alpine Rose
Créme
White Peach
Sand
Peach Bisque
Golden Peach
Toffee
Mousse
Cocoa
Quantity 1 fl oz / 30 ml
$48.00
Wishlist

    • For Normal, Oily, Combination Skin Types
    • Full Coverage
    • Matte Finish

    Complexion-perfecting natural foundation enriched with antioxidant-packed superfruits, vitamins, and other skin-nourishing nutrients. Creamy liquid formula sets with a pristine matte finish for soft, velvety smooth skin. Gorgeous fruit pigments and rice powder deliver 100% opacity, ideal for absolute full coverage of dark circles or hyperpigmentation, controlled shine, and balanced excess oil. 

    Coverage

    Product Coverage: Full

    Finish

    Product Finish: Matte
    Shade Chart
    1cffcar_primary
    Alpine Rose
    Fair with cool undertone
    1cffcc_primary
    Créme
    Fair with warm undertone
    1cffcwp_primary
    White Peach
    Light with warm undertone
    1cffcs_primary
    Sand
    Light medium with neutral undertone
    1cffcpb_primary
    Peach Bisque
    Medium with olive undertone
    1cffcgp_primary
    Golden Peach
    Medium tan with warm undertone
    1cffct_primary
    Toffee
    Tan with neutral undertone
    1cffcm_primary
    Mousse
    Tan dark with warm undertone
    1cffco_primary
    Cocoa
    Deep with neutral undertone
    Directions
    This matte formula can dry quickly, so apply in sections for best results. Start with forehead, cheeks, and chin. Blend outwards using clean and slightly damp Non-Latex Makeup Blender, or with a Cruelty Free Kabuki Brush for an ultra matte finish.
    Size
    1 fl oz / 30 ml
    Source
    Made in USA
  • Every ingredient we use is beneficial, here are a few:
    Product Page Key Ingredients: Goji Berry
    Goji Berry
    Goji Berry boosts collagen production and skin elasticity.
    Product Page Key Ingredients: Acai
    Acai
    Acai heals and protects with antioxidants.
    Product Page Key Ingredients: Coffee Cherry
    Coffee Cherry
    Coffee Cherry fights and lessens wrinkles.
    Product Page Key Ingredients: Elderberry
    Elderberry
    Elderberry clarifies skin and prevents fine lines.
    Product Page Key Ingredients: Mangosteen
    Mangosteen
    Mangosteen tightens skin and lessens wrinkles.

    Complete list of ingredients:

    Aloe Barbadensis (Organic Aloe Juice) Leaf Extract*, Oryza Sativa (Rice) Starch, Titanium Dioxide, Zinc Oxide, Extracts of Prunus Persica Fruit (Peach), Prunus Armeniaca Fruit (Apricot), Theobroma Cacao (Cocoa Bean) and Lycium Barbarum Fruit (Goji Berry), Euterpe Oleracea Pulp (Acai) Oil, Punica Granatum Fruit Extract (Pomegranate Oil), Tocopherol (Vitamin E), Euphorbia Cerifera (Candelilla) Wax, Extracts of Camelia Sinensis Leaf Ferment (White Tea), Coffea Arabica (Coffee Cherry), Aristotelia Chilensis (Maqui Berry), Vitis Vinifera Skin (Muscadine Grape), Garcinia Mangosteen Peel (Mangosteen), Malpighia Punicifolia Fruit (Acerola), Sambucus Canadensis (Elderberry), Citrus Grandis (Grapefruit) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract *Certified Organic

    Ingredient Glossary

    Natural ingredients may vary in color and consistency

Reviews & Testimonials
Customer Reviews
4.4 Based on 1940 Reviews
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Filter Reviews:
E
04/12/2021
Elise
United States United States
Perfect color match - wish they had it in less dry formulas

This foundation in Creme is the only 100% Pure foundation that has matched my light olive (muted) skin tone. I've tried a few others from this brand and they are all too saturated (orange/pink) with not enough gray. Even with lots of moisturizer and primer, it got cakey particularly under my eyes. But because it's the only one that matches my skin tone and I got it on sale, I'm keeping it. It works pretty well on my more oily areas like my cheeks. I really prefer tinted moisturizers and loved the formula of the tinted moisturizer but the recommended one (Alpine Rose) was still too pigmented to look natural enough on me. I would love to see a match for this color in the tinted moisturizer. Also, it would save the company a bunch of shipping if there were sample packets for different shade ranges! All the samples were too dark for me.

JV
04/09/2021
JESSICA V.
United States United States
Amazing stuff

This is the best foundation I have EVER used and I've been wearing make up for 28 years daily. Highly recommend, well worth it. Long lasting, light weight/***** feel. Hands down the best option for full coverage, flawlessness.

LM
04/06/2021
Lisa M.
United States United States
Not for me

Too dry, heavy & color is off. They let me keep it. I wanted it to use as a concealer but it didn’t meet my needs. I prefer BB creme 20 & water foundation shade 4.

LB
04/05/2021
Lydia B.
United States United States
Great Foundation!

I love that this foundation has all natural ingredients. It actually keeps my face pretty matte most of the day. Other matte foundations, I found my skin to still get oily and I had to either apply a powder or use oil absorbing sheets. Not with this foundation! It feels smooth and light too.

A
04/01/2021
April
United States United States
Great product

I think I prefer the 2nd skin, but this is a really nice full-coverage product. 100% Pure makes such brilliant options!

Fruit Pigmented® Healthy Foundation
by Pure Community
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Due to Brexit, we are temporarily pausing shipments to the UK on 12/21/20. Orders must be placed by 12/20/20 11:59 PM PST to be processed.