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Fruit Pigmented® Healthy Foundation

  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free
  • Gluten free icon - Product Page Made in USA
Full coverage fruit pigmented® liquid foundation with soothing aloe, antioxidant-rich superfruit oils, oil-absorbing rice powder, and a flawless matte finish.
1927 reviews

Select a color:

Alpine Rose
Créme
White Peach
Sand
Peach Bisque
Golden Peach
Toffee
Mousse
Cocoa
Quantity 1 fl oz / 30 ml
$48.00
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Recommended Product: parent_primary

USE IT WITH

Luminous Primer

$39.00
    • For Normal, Oily, Combination Skin Types
    • Full Coverage
    • Matte Finish

    Complexion-perfecting natural foundation enriched with antioxidant-packed superfruits, vitamins, and other skin-nourishing nutrients. Creamy liquid formula sets with a pristine matte finish for soft, velvety smooth skin. Gorgeous fruit pigments and rice powder deliver 100% opacity, ideal for absolute full coverage of dark circles or hyperpigmentation, controlled shine, and balanced excess oil. 

    Coverage

    Product Coverage: Full

    Finish

    Product Finish: Matte
    Shade Chart
    1cffcar_primary
    Alpine Rose
    Fair with cool undertone
    1cffcc_primary
    Créme
    Fair with warm undertone
    1cffcwp_primary
    White Peach
    Light with warm undertone
    1cffcs_primary
    Sand
    Light medium with neutral undertone
    1cffcpb_primary
    Peach Bisque
    Medium with olive undertone
    1cffcgp_primary
    Golden Peach
    Medium tan with warm undertone
    1cffct_primary
    Toffee
    Tan with neutral undertone
    1cffcm_primary
    Mousse
    Tan dark with warm undertone
    1cffco_primary
    Cocoa
    Deep with neutral undertone
    Directions
    This matte formula can dry quickly, so apply in sections for best results. Start with forehead, cheeks, and chin. Blend outwards using clean and slightly damp Non-Latex Makeup Blender, or with a Cruelty Free Kabuki Brush for an ultra matte finish.
    Size
    1 fl oz / 30 ml
    Source
    Made in USA
  • Every ingredient we use is beneficial, here are a few:
    Product Page Key Ingredients: Goji Berry
    Goji Berry
    Goji Berry boosts collagen production and skin elasticity.
    Product Page Key Ingredients: Acai
    Acai
    Acai heals and protects with antioxidants.
    Product Page Key Ingredients: Coffee Cherry
    Coffee Cherry
    Coffee Cherry fights and lessens wrinkles.
    Product Page Key Ingredients: Elderberry
    Elderberry
    Elderberry clarifies skin and prevents fine lines.
    Product Page Key Ingredients: Mangosteen
    Mangosteen
    Mangosteen tightens skin and lessens wrinkles.

    Complete list of ingredients:

    Aloe Barbadensis (Organic Aloe Juice) Leaf Extract*, Oryza Sativa (Rice) Starch, Titanium Dioxide, Zinc Oxide, Extracts of Prunus Persica Fruit (Peach), Prunus Armeniaca Fruit (Apricot), Theobroma Cacao (Cocoa Bean) and Lycium Barbarum Fruit (Goji Berry), Euterpe Oleracea Pulp (Acai) Oil, Punica Granatum Fruit Extract (Pomegranate Oil), Tocopherol (Vitamin E), Euphorbia Cerifera (Candelilla) Wax, Extracts of Camelia Sinensis Leaf Ferment (White Tea), Coffea Arabica (Coffee Cherry), Aristotelia Chilensis (Maqui Berry), Vitis Vinifera Skin (Muscadine Grape), Garcinia Mangosteen Peel (Mangosteen), Malpighia Punicifolia Fruit (Acerola), Sambucus Canadensis (Elderberry), Citrus Grandis (Grapefruit) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract *Certified Organic

    Ingredient Glossary

    Natural ingredients may vary in color and consistency

Reviews & Testimonials
Customer Reviews
4.4 Based on 1927 Reviews
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Filter Reviews:
MM
03/03/2021
Melissa M.
Canada Canada
Beautiful finish

I have used this for years. Love the coverage and color. I tried using a different natural foundation and was breaking out until I switched back to this. Only downside is the cost especially in Canada with shipping costs. But love it so much!

JG
02/28/2021
Jamie G.
United States United States
Perfect match!

The foundation matches my skin tone perfectly and I don’t have any issues when wearing. I really like the way it smells too!

S
02/25/2021
Shell
United States United States
Healthy foundation sand

I love this foundation and have been using it for like eight years!!! Used to use the white peach shade but then tried sand when it came out a few years ago! Sand is a better skin match for me. It has great full coverage and leaves my skin looking flawless! The best part is it's all natural and I'm not putting a bunch of chemicals on my face! Highly recommend.

KM
02/23/2021
Kathleen M.
United States United States
Love it!

I have large pores and I feel that this foundation covers them really well. It blends easily and is lightweight, yet with great coverage

SW
02/22/2021
Samantha W.
United States United States

Just started using this product....LOVE how it is matte. Very light and good coverage. I do not feel like I am wearing make up when I put this foundation on.

Fruit Pigmented® Healthy Foundation
by Pure Community
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By using hashtag #100percentpure or #nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.


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Due to Brexit, we are temporarily pausing shipments to the UK on 12/21/20. Orders must be placed by 12/20/20 11:59 PM PST to be processed.