Your Tote

Continue Shopping →


Fruit Pigmented® Healthy Foundation

  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free
Full coverage fruit pigmented® foundation with soothing aloe, antioxidant rich super fruit oils, and a flawless matte finish. Great for normal-oily skin types.
$47.00 Wishlist

Select a color:

Alpine Rose
White Peach
Peach Bisque
Golden Peach

Complete the package

Recommended Product: parent_primary
$38.00 Added!

Luminous Primer

Your favorite shade is sold out?

Email Me When Available
    • For Normal, Dry, Combination Skin Types
    • Full Coverage
    • Matte Finish

    Rich and creamy, full coverage Fruit Dyed Makeup that conceals all imperfections so you look like you have perfect skin without looking or feeling heavy. Creme to matted powder finish makes your skin velvet soft. Formula is enriched with antioxidant-packed super fruits, vitamins and other skin-nourishing nutrients. Colored from the pigments of fruits and vegetables rather than being colored from minerals or synthetic dyes.


    Product Coverage: Full


    Product Finish: Matte
    Shade Chart
    Shade Chart: Alpine Rose
    Alpine Rose
    Fair with cool undertone
    Shade Chart: Créme
    Fair with warm undertone
    Shade Chart: White Peach
    White Peach
    Light with warm golden undertone
    Shade Chart: Sand
    Light with warm peach undertone
    Shade Chart: Peach Bisque
    Peach Bisque
    Tan with warm golden undertone
    Shade Chart: Golden Peach
    Golden Peach
    Medium with warm peach undertone
    Shade Chart: Toffee
    Tan with cool undertone
    Shade Chart: Mousse
    Deep with neutral undertone
    Shade Chart: Cocoa
    Deep with warm golden undertone
    Dot on forehead, cheeks, nose, and chin. Blend outwards with your fingers or with a brush. Can apply second layer on areas that need more coverage.
    1 fl oz / 30 ml
  • Every ingredient we use is beneficial, here are a few:
    Product Page Key Ingredients: Goji Berry
    Goji Berry
    Goji Berry boosts collagen production and skin elasticity.
    Product Page Key Ingredients: Acai
    Acai heals and protects with antioxidants.
    Product Page Key Ingredients: Coffee Cherry
    Coffee Cherry
    Coffee Cherry fights and lessens wrinkles.
    Product Page Key Ingredients: Elderberry
    Elderberry clarifies skin and prevents fine lines.
    Product Page Key Ingredients: Mangosteen
    Mangosteen tightens skin and lessens wrinkles.

    Complete list of ingredients:

    Active Ingredients: 15% Titanium Dioxide, 10% Zinc Oxide Other Ingredients: Aloe Barbadensis (Organic Aloe Juice) Leaf Extract*, Oryza Sativa (Rice) Starch, Extracts of Prunus Persica Fruit (Peach), Prunus Armeniaca Fruit (Apricot), Theobroma Cacao (Cocoa Bean) and Lycium Barbarum Fruit (Goji Berry), Euterpe Oleracea Pulp (Acai) Oil, Punica Granatum Fruit Extract (Pomegranate Oil), Tocopherol (Vitamin E), Sodium Ascorbate (Vitamin C), Euphorbia Cerifera (Candelilla) Wax, Extracts of Camelia Sinensis Leaf Ferment (White Tea), Coffea Arabica (Coffee Cherry), Aristotelia Chilensis (Maqui Berry), Vitis Vinifera Skin (Muscadine Grape), Garcinia Mangosteen Peel (Mangosteen), Malpighia Punicifolia Fruit (Acerola), Sambucus Canadensis (Elderberry), Citrus Grandis (Grapefruit) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract *Certified Organic
Fruit Pigmented® Healthy Foundation
by Pure Community
Shop Community Looks

By using hashtag #100percentpure or #nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.

Reviews & Testimonials
Fruit Pigmented® Healthy Foundation has a rating of 4.4 stars based on 1423 reviews.

Customer Reviews

Based on 1423 reviews
5 Star
4 Star
3 Star
2 Star
1 Star
Customer Photos
Write a Review Ask a Question
  • Reviews (1423)
  • Questions (15)

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Emily Massiello
Fresno, CA

shade matching help

Helped me pick out my shade far away from a brick and mortar. Reasonably priced, too!

Emily Massiello
Fresno, CA

Medium coverage with good staying power

This is a great option for a clean, matte foundation. It is a bit difficult to apply, however, a combination of a wet, bouncy beauty blender, and a primer, seem to really help with the application process. I'm most impressed by how long the foundation lasts; just as well if not better than conventional formulas! I will say that I think this is less than a full coverage foundation, probably closer to medium, which makes the formula nice and light, but you definitely can't expect it to cover everything. Overall, I think it's a nice summer foundation that helps prevent that unwanted sweaty/oily look.

Helen T.
United States

Full but light coverage

Good coverage and matches my skin tone very well. I'm so pleased with how light it sits on my face since it is a full coverage foundation. Great product!

Giuliana E.
United States

Quality Foundation

I switched from Mary Kay to this brand because it is full of awful chemicals. Took awhile to get used to this foundation, didn't need powder anymore but I had to make sure I moisturized well so that it wasn't too dry. I have large pores and combination skin so I would recommend using a primer. Overall, it provides good coverage and matched my color exactly.

Shvonne W.
United States

Great coverage

It covers nicely and seems to be an easy match. I am happy with this and will probably buy it again. Love that it is made with clean ingredients!


Complete the Package

Continue Shopping →

Scroll Up