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Fruit Pigmented® Healthy Foundation

  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free
Full coverage fruit pigmented® foundation with soothing aloe, antioxidant rich super fruit oils, and a flawless matte finish. Great for normal-oily skin types.
$47.00 Wishlist

Select a color:

Alpine Rose
White Peach
Peach Bisque
Golden Peach

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$38.00 Added!

Luminous Primer

    • For Normal, Dry, Combination Skin Types
    • Full Coverage
    • Matte Finish

    Rich and creamy, full coverage Fruit Dyed Makeup that conceals all imperfections so you look like you have perfect skin without looking or feeling heavy. Creme to matted powder finish makes your skin velvet soft. Formula is enriched with antioxidant-packed super fruits, vitamins and other skin-nourishing nutrients. Colored from the pigments of fruits and vegetables rather than being colored from minerals or synthetic dyes.


    Product Coverage: Full


    Product Finish: Matte
    Shade Chart
    Alpine Rose
    Fair with cool undertone
    Fair with warm undertone
    White Peach
    Light with warm golden undertone
    Light with warm peach undertone
    Peach Bisque
    Tan with warm golden undertone
    Golden Peach
    Medium with warm peach undertone
    Tan with cool undertone
    Deep with neutral undertone
    Deep with warm golden undertone
    Dot on forehead, cheeks, nose, and chin. Blend outwards with your fingers or with a brush. Can apply second layer on areas that need more coverage.
    1 fl oz / 30 ml
    Made in USA
  • Every ingredient we use is beneficial, here are a few:
    Product Page Key Ingredients: Goji Berry
    Goji Berry
    Goji Berry boosts collagen production and skin elasticity.
    Product Page Key Ingredients: Acai
    Acai heals and protects with antioxidants.
    Product Page Key Ingredients: Coffee Cherry
    Coffee Cherry
    Coffee Cherry fights and lessens wrinkles.
    Product Page Key Ingredients: Elderberry
    Elderberry clarifies skin and prevents fine lines.
    Product Page Key Ingredients: Mangosteen
    Mangosteen tightens skin and lessens wrinkles.

    Complete list of ingredients:

    Active Ingredients: 15% Titanium Dioxide, 10% Zinc Oxide Other Ingredients: Aloe Barbadensis (Organic Aloe Juice) Leaf Extract*, Oryza Sativa (Rice) Starch, Extracts of Prunus Persica Fruit (Peach), Prunus Armeniaca Fruit (Apricot), Theobroma Cacao (Cocoa Bean) and Lycium Barbarum Fruit (Goji Berry), Euterpe Oleracea Pulp (Acai) Oil, Punica Granatum Fruit Extract (Pomegranate Oil), Tocopherol (Vitamin E), Sodium Ascorbate (Vitamin C), Euphorbia Cerifera (Candelilla) Wax, Extracts of Camelia Sinensis Leaf Ferment (White Tea), Coffea Arabica (Coffee Cherry), Aristotelia Chilensis (Maqui Berry), Vitis Vinifera Skin (Muscadine Grape), Garcinia Mangosteen Peel (Mangosteen), Malpighia Punicifolia Fruit (Acerola), Sambucus Canadensis (Elderberry), Citrus Grandis (Grapefruit) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract *Certified Organic
Fruit Pigmented® Healthy Foundation
by Pure Community
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Reviews & Testimonials
Fruit Pigmented® Healthy Foundation has a rating of 4.4 stars based on 1547 reviews.

Customer Reviews

Based on 1547 reviews
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A 100% PURE Customer
Bryanna R Rainwater

Light and Dreamy

So I've been wanting to try this foundation for a long time, but two things have stopped me: 1) Finding the right shade 2) I've only ever worn powder foundation and was scared to make the jump to liquid. I bought this at a local Walgreens (I was so excited that carry 100% Pure products!!) and was glad I did because they had samples and I was able to find my right shade. Turns out it's Creme, when I almost bought White Peach online. I have oily/acne prone skin and let me tell you I had to keep checking my face in the mirror the first day because it was so light I thought it wasn't there! Such great coverage even for those dark acne spots and it feels like my skin. No more cakey powder to try and cover mt spots. This foundation lasts all day and covers well. I'm excited to make it part of my daily routine.


Favorite Foundation

My skin is combination and acne prone with mild rosacea and some eczema. I haven't really worn makeup for the past year because everything breaks me out or makes my skin look worse. I love this foundation because it doesn't have any bad stuff in in, no smell, and it has great natural looking coverage with a satin finish. It doesn't cling to imperfections, doesn't look fake and cakey, and it feels so light on my skin.


Would love smaller sizes for smaller prices

Would love the company to start making smaller sizes for smaller prices! Please think about it, a lot of companies are doing this now and I think it is important to do things like this for the consumer's needs. Also, please do something about the products being out of stock! I would have spent quite a bit of money last month on the website but everything I wanted was out of stock..I do appreciate natural companies like this one and wish you the best, hope the company continues to grow.


Love it!

This foundation gives me the coverage I never thought possible with a natural foundation! I plan to order another once summer arrives but I want to try the water-based Foundation since my skin gets drier in the winter

Erin A.
United States

Good matte foundation

I love this foundation. It is a little bit too matte for me in the winter because my skin is so dry during cold weather. But I think it will be great for the summer when I’m more oily.

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