The benefits of these natural hair care products, how to choose the right formulas – plus the best natural shampoos and conditioners for your hair type

Written by: 100% PURE®
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Do seemingly endless shelves of hair care products have you scratching your head and lamenting “Where do I start?!” When it comes to shampoos and conditioners, it can be a ‘slippery’ slope finding products that not only have everything we need, they fit a clean bill of health – and that means no hair-harming chemicals.

So, how can you pivot on that slope to gain the best natural hair care products? Our ideal shampoo and conditioner need to feature powerful, natural, high-quality ingredients that are safe for our strands and health, and have heavenly scents that lift us off the slopes and into the skies. But stuffing all those requirements into a 13-ounce bottle is tough – OR is it?!

Let’s dive and slide into the benefits of natural hair care products, how to find the perfect pure shampoo and conditioner for your hair type – plus the best formulas free of fluff and gruff for happy, balanced, and healthy locks!

What are Natural Shampoo and Conditioner Products?

Have you ever looked up what’s really in mainstream shampoos and conditioners? Once you start researching those hard-to-pronounce names on the ingredient lists, you’ll find yourself spiraling down that slippery slope of potential hair care dangers. That’s right! Most hair care brands are notorious for using too many strong chemicals. There is a reason why the consistent use of traditional hair products does more harm than good. They’re full of hair-rific ingredients!

On the other side, natural shampoo and conditioner products do not contain any chemicals, toxic silicones, sulfates, artificial fragrances, synthetic chemicals, toxic preservatives, parabens, or any other unsafe synthetic ingredients. These formulas focus on plant infusions and wholesome floral and nut oils that create hair-tastic results you can see and feel.

The popularity of this hair care au naturel movement is at its ‘peak’ as it's the best way to protect your hair and scalp, the environment, and your health – plus any unfavorable side effects of that slippery slope. Plus, with natural shampoos and conditioners, you won’t be left stranded trying to read a gibberish ingredient list.


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Benefits of Using Natural Hair Care Products

Using natural hair care products needs to feature powerful, made-from-nature ingredients. And high-quality performance. They also have to be soft on our wallets and sulfate-free. Oh, and they should also be naturally scented with the perfect fragrance to leave us repeatedly sniffing our pillows the next morning.

Free of pillowy fluff for maximum potency is just the tip of the strand! Let’s snuggle up to more bountiful benefits of using a natural shampoo and conditioner that will leave your dryer sheets jealous:

#1. No Harsh Chemicals

Natural hair care products do not contain harmful irritants, chemicals, or toxic ingredients. With a focus on natural formulations, they infuse safe and healthy ingredients into your scalp and tresses, promoting healthy growth and glam-bam, shiny strands.

#2. Gentle on Hair and Scalp

A scalp is to hair as the soil is to plants, so naturally, the scalp is where we often make or break our biggest hair goals. Since natural hair care products use safe, gentle, nature-approved ingredients, these formulas will deliver only TLC to your scalp and strands, creating growth and a bountiful harvest of hair.

#3. Perfect for All Hair Types

What’s your hair ‘type’; voluptuous and short, dark and in physical shape? Traditional hair care products often prioritize one hair type over others, resulting in damaged and unmanageable hair. But natural hair care products don’t mind any hair type. Since these formulas are made from natural ingredients, they are gentle on all strands and hair textures. Psst…there’s a formula for your hair type below.

#4. More Defined Natural Texture

Speaking of texture, using natural hair care products can help restore your hair's natural texture. Your hair has a better chance of getting back to its original healthy ‘roots’ from the reign of chemical culprits in traditional hair formulas. This leads to less breakage, less hair fall, and a more defined hair texture.

#5. Heals Scalp

The reason why so many people face dry and itchy scalps is the irritants present in products like mainstream shampoos and conditioners. The high percentage of drying alcohol in these products can strip the scalp of its natural oil. Natural hair care products don't contain any of these irritants, and they keep your scalp healthy by nourishing it. Scalp’s honor.

#6. Don’t Cause Long-Term Hair Damage

The chemical culprits in traditional hair care formulas can alter your hair’s natural pH balance, which can cause long-term damage to your hair and scalp. Natural shampoos and conditioners, on the other hand, maintain the pH balance of your hair and scalp, keeping it healthy and hydrated.

#7. Environmental Benefits

It should come as no surprise that natural hair care products are sourced directly from nature without harming any living being. Also, its packaging is recyclable or biodegradable which doesn't contribute to land pollution.



How to Choose the Right Natural Hair Care Products for Your Hair Type

Don’t leave your hair stranded. Now that we’ve addressed the benefits of natural shampoos and conditioners, it’s time to move on to finding the perfect formula for your hair type. It’s no secret that different hair types require different hair treatments, but all tresses benefit from one MAJOR thing; natural ingredients!

Getting down to the roots (literally) of your hair and discovering its basic traits will have your strands doing a happy dance, instead of a breakdance. It’s important to learn about your hair’s basic traits, and where your tresses fall in the most common hair types. Then, picking your natural shampoo and conditioner will be a cinch!

Type 1: Straight Hair

Your hair is like an arrow, and probably does about one thing right – stay pretty much straight. You might find your strands having little-to-no volume, and it doesn't hold hairstyles easily. Use a Volumizing Shampoo to keep fine hair from falling flat. Avoid oily products or any styling products that linger in the hair or create buildup.

Type 2: Wavy Hair

Wavy hair tends to form in a loose, ‘S’ shape – essentially a very elongated version of a curl. Although you might love doing the ‘wave’, having wavy hair, which tends to be on the straight side, lacks, well, rising off your head due to it having a greater capacity for water retention at the ends; in that case, seek the straight-hair-people problem above. You can also opt for a lightweight, hydrating shampoo that cleanses without weighing hair down.

Type 3: Curly Hair

Curly hair includes two variations: loose and tight. These strands can range from loose, semi-wavy curls to tight and bouncy corkscrew curls – and both can be more susceptible to damage. The former boasts loopier ‘S’ strands and tends to get frizzy more easily. The corkscrew variety is tightly wound and tends to be thicker or coarser and more voluminous. We’ll albeit frizz-controlling formulas are your saviors!

Type 4: Kinky Hair

The kinky hair type is a level-up from curly, flaunting tightly wound coils and “Z” patterns in the strand. Varieties of this hair type include soft, and two types of wiry. Soft kinky hair is more susceptible to breakage, with tight coils. Much like curly hair, kinky locks need plenty of nourishment to battle breakage and the right repairing shampoo to replenish lost hydration, moisture, and vitamins to compromised strands.


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Top 5 Natural Shampoo and Conditioner Products for Healthy Hair

Knowing your hair type and individual needs and goals is the right step to finding the perfect natural hair care products for your hair goals. Luckily, we’re here to give you the best natural shampoos and conditioners for your hair type so you have can the healthiest, most luscious locks of your dreams.

#1. Multi-Vitamin Healthy Hair Shampoo

Hair is primarily made up of a protein called keratin. Keratin is responsible for providing structure, strength, and elasticity to hair strands. Your hair’s elasticity determines its overall strength. If your locks have weak, brittle strands or are prone to hair breakage, you need a keratin-infused shampoo. Allow us:

This reparative shampoo is fortified with beneficial multivitamins, like vegan keratin, biotin, pro-vitamin B5, and vitamin E, and it’s designed to replenish hydration, restore vibrancy, and leave your hair looking and feeling softer and healthier than ever. Plus, it's safe for color or chemically-treated hair and can be used daily to keep your locks looking their best.

Best of all, this pH-balanced formula is free of many of the toxins commonly found in traditional hair care products, making it a great choice for anyone looking to prioritize their hair's health and well-being.

#2. Burdock & Neem Healthy Scalp Shampoo

Each follicle on your scalp is attached to an oil gland. Those with fine hair will have more hairs on their scalp than people with coarse hair, and will frequently find that their scalps get greasy quite quickly. If you have a dry scalp, itchy scalp, dandruff, or a combination of all, the best natural shampoo and conditioner for your hair should purify and unclog pores, while also stimulating circulation to the scalp.

This purifying formula clears pores, stimulates blood circulation to the scalp for new hair growth, and alleviates any scalp woes while adding hydration for a healthier scalp and hair. Key ingredients like burdock and neem will alleviate dryness, itching, and flaking, and will have you ‘back in black’ in no time!

For additional dryness relief, this formula includes vitamin E and pro-vitamin B5 to enhance hair softness and tensile strength. This sulfate-free natural shampoo is safe and gentle enough for color-treated hair. All in all, it’s a warrior for warding off excess oil and dandruff flakes once and for all.

#3. Kelp & Mint Volumizing Shampoo

Even if you don’t have fine hair, all hair types can benefit from a volumizing shampoo. Limp or sparse appearing strands are usually the cause of using the wrong shampoo. While many mainstream shampoos tout luscious, voluminous locks, most don’t deliver due to heavy conditioning agents and product buildup weighing your hair down.

Enter our best natural volumizing shampoo! Formulated with kelp extract and seaweed collagen for luster and volume, this shampoo is great for those with dry hair or itchy scalps. Kelp and peppermint essential oil help soothe and balance for a happier scalp and longer-lasting blowouts. The light rose water and mint infusion help to soothe any dryness or itchiness on the scalp.

Hydrating ingredients like aloe juice and coconut oil provide nourishment where it is desperately needed. Our nourishing natural formula is not only cleansing your hair, but it’s also building a better foundation for healthier, stronger, and glossier hair over time.

#4. Yuzu & Pomelo Glossing Shampoo

We’ve all heard when life gives you lemons, you should make lemonade. But what if we told you to integrate these bright super fruits into your hair care routine – specifically, the yuzu fruit? That’s right - this citrus celeb boasts mega vitamin C levels! That’s great for health and skin, but what about hair?

Vitamin C is an essential component for collagen production in the skin and body, which also extends to strand health and tensile strength in hair. Tensile strength notes how much hair can stretch without breaking. Incorporating hair formulas with yuzu into your daily shower routine can help boost strength as well as shine and support the growth of new tresses.

With Yuzu’s powerful hair-loving benefits in mind, we created a hydrating shampoo to bring those nutrients straight to your strands! This formula is rich in hydrating aloe, soothing rose water, and antioxidant green tea. Made with degreasing yuzu and pomelo citrus, and cleansing coconut foam, this shampoo cleanses hair and dulls buildup to restore brilliant shine, bounce, and vibrancy.

#5. Honey & Virgin Coconut Restorative Shampoo

Sulfates have a bad reputation for foaming and harming hair. But not on our watch! If you’re worried you’ll miss the bubbles without sulfates, we just might have to burst your bubble in a good way. First off, you probably already know about the holy grail: coconut oil! It has uses for just about everyTHING!

This multi-use wonder ingredient has been specifically added to our moisturizing formula to hydrate, hydrate, and hydrate. Yes, that’s been overstated because hydration is essential for a rich and creamy lather that won’t strip or stress your tresses. In this formula, we use saponified coconut oil, which is a fancy term that means we turn coconut oil into moisturizing soap. It acts and feels like a sulfate with the nutrition and results of softening, and smoothing coconut oil. Now that’s a win-win!

Lather up your hair with this gem of the jungle for healthier, stronger, and glossier locks. Our naturally restorative formula will intensely nourish while transporting you to a tropical paradise. Your dry, damaged hair doesn’t stand a chance against the healing properties of coconut oil in a shampoo and conditioner.

Conventional hair care formulas don’t stand a chance when going head-to-head with our natural hair care products, but sorry -- we couldn’t resist! 100% PURE’s shampoo and conditioner formulas don’t contain any petrochemicals, silicone, artificial fragrances, synthetic chemicals, toxic preservatives, parabens, or any other unsafe ingredients.

And, as you can see from our pure ingredients and easy-to-read ingredient lists, 100% PURE makes hair care simple. Hair care doesn’t have to be a foreign language. Our ingredients are healthy and natural (often things you can eat) because we know that the best natural hair products and healthier ingredients mean a healthier you.

The benefits of using natural hair care products cannot be overstated. From promoting a healthy scalp and strands to preserving the environment, natural beauty has it all. So, make the switch today and see the difference for yourself. Say goodbye to harmful chemicals and hello to beautiful, healthy hair. And that’s a hair-ray!

We carefully hand-select products based on strict purity standards, and only recommend products we feel meet this criteria. 100% PURE™ may earn a small commission for products purchased through affiliate links.

The information in this article is for educational use, and not intended to substitute professional medical advice, diagnosis, or treatment and should not be used as such.

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