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Fruit Pigmented® Ultra Lengthening Mascara - Dark Chocolate


Complete the package

Recommended Product: Luminous Primer
$38.00 Added!

Luminous Primer

Recommended Product: Long Last Liquid Eye Liner: Dark Chocolate
$30.00 Added!

Long Last Liquid Eye Liner: Dark Chocolate

Recommended Product: Creamy Long Last Liner: Dark Cacao
$26.00 Added!

Creamy Long Last Liner: Dark Cacao

Fruit Pigmented® Ultra Lengthening Mascara - Dark Chocolate
by Pure Community
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Reviews & Testimonials
Fruit Pigmented® Ultra Lengthening Mascara - Dark Chocolate has a rating of 4.6 stars based on 219 reviews.

Customer Reviews

Based on 219 reviews
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  • Reviews (219)
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MacKenzie Williams
Portland, OR

Makes my lashes look full and healthy!

This mascara goes on so well. Of course, some clumps pop up here and there but they are really easy to work out. I found that my lashes actually started to look fuller and healthier with this mascara over time. The chocolate scent is a bonus. My only critique is that the brush could be improved. It’s a bit sparse in areas. But overall, I’m very happy with it and will continue to use it!


100% PURE

Hi MacKenzie! Thanks for sharing your thoughts and feedback. We're so glad to hear that you're loving the mascara!

Redondo Beach, California

BEST smelling mascara ever!

This mascara is lovely! At first I was afraid it would show up really brown, but I don't notice a difference between my old black one and this one! I will say that the formula is really packed on the brush so I always scrape the brush sides into the bottle before applying and I only need one coat because of how much coverage I get! I like to grab an old mascara spoolie and just run it through my lashes to take away any extra clumps that may have gotten caught, but if you don't mind the extra step this mascara is totally worth it!! It smells like dark chocolate which is a HUGE win for this chocolate fanatic! Thank you 100% Pure!


Love it.

It doesn't weight down my lashes, just what I wanted.

Becky H

great mascara

I never thought I would use anything but black mascara but tried out this shade when it was included as a free gift with a purchase. Now it's all I use! The shade is dark enough to give good definition but still looks natural. Plus it smells like cake!

Rachel Charette
Sudbury, Ontario

Chocolaty goodness in a tube!

Mascara is like my number one go to for make up so this is like a miracle in a tube for me. It thickens and lengthens my lashes perfectly with out all the harmful chemicals in commercial mascaras. It doesn't irritate my eyes and has a great smell of chocolate. The only down side is it does get clumpy and isn't water proof. To avoid being clumpy and just brush through my lashes a few times. The only time I had racoon eyes is when I've cried but it stays put otherwise even when working out.

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