Natural Lipstick

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Pink Canyon: a dusty pink, matte, opaque, & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Cassia is a neutral, deep antique pink.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Mirage is a cool, deep dusty pink.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Agave is a warm, chocolatey nude-brown.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Mojave is a warm clay-brown.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Sahara is a neutral, deep nude.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Sandstone: a camel nude, matte, opaque & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Cacti is a cool toned sepia-brown.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Winecup is a cool toned, antique berry.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color. Protea: a rosy red, matte, opaque & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Marrakesh: a vibrant fuchsia, matte, opaque & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color.

Nopal is a neutral, deep, vibrant ruby.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Currant: a berry red, matte, opaque & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color. Blood Orange: a classic brick red, a matte, opaque, & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Tempest: a neon lilac, matte, opaque & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Hyacinthus: a deep berry purple, matte, opaque, & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Aubergine: a deep eggplant, matte, opaque, & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter and vitamin E to moisturize while providing intensely rich color. Prickly Pear: a vibrant coral pink, matte, opaque, & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Cactus Bloom: a vibrant red orange, matte, opaque & long-wearing lipstick.

100% PURE's innovative formula ensures your lip color always looks vibrant, rich and full, never dry. Formulated with healthy fruit pigments and a nourishing blend of cocoa butter, shea butter, and vitamin E to moisturize while providing intensely rich color. Sonora: an orange red, matte, opaque, & long-wearing lipstick.

Anti-aging, super moisturizing lipstick concentrated with pomegranate oil and shea butter to keep lips super soft and youthful. Colored from antioxidant and vitamin-packed fruit pigments, not synthetic dyes. Truly 100% PURE: no synthetic chemicals, synthetic dyes, chemical preservatives, or any other toxins.

Narcissus is a deep pink.

Anti-aging, super moisturizing lipstick concentrated with pomegranate oil and shea butter to keep lips super soft and youthful. Colored from antioxidant and vitamin-packed fruit pigments, not synthetic dyes. Truly 100% PURE: no synthetic chemicals, synthetic dyes, chemical preservatives, or any other toxins.

Hibiscus is a deep, neon red-orange. 

Anti-aging, super moisturizing lipstick concentrated with pomegranate oil and shea butter to keep lips super soft and youthful. Colored from antioxidant and vitamin-packed fruit pigments, not synthetic dyes. Truly 100% PURE: no synthetic chemicals, synthetic dyes, chemical preservatives, or any other toxins.

Primrose is a bright pink.

Anti-aging, super moisturizing lipstick concentrated with pomegranate oil and shea butter to keep lips super soft and youthful. Colored from antioxidant and vitamin-packed fruit pigments, not synthetic dyes. Truly 100% PURE: no synthetic chemicals, synthetic dyes, chemical preservatives, or any other toxins.

Magnolia is a bright bubblegum-coral.