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Natural Self Care Products

696 reviews
Bright Eyes Masks
$7.00 - $30.00


155 reviews
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260 reviews
Anti Acne Sheet Mask
$6.00 - $28.00


100 reviews
124 reviews
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At 100% PURE™, we believe that the best way to look, feel your best is with regular self care. That’s why we make it easy to find the best self care products you can use on a daily basis to give yourself the TLC you deserve.

What better way to love yourself than with clean and natural skin care products? From natural makeup to natural bath products, we’ve got you covered from head to toe in the luxurious self care products you can feel good using.

What Exactly is Self Care?

Contrary to popular belief, self care is neither a selfish, nor self-indulgent act. Self care is simply the little (or big) routines and rituals we give ourselves to balance our health, wellbeing, and stress levels. Self care can be anything from pampering yourself with natural bath products to taking a vacation every so often to rest, relax and reset. 

Not only is self care great for YOU, it’s great for the people around you, too. They say you can’t pour from an empty glass, so replenish your cup with some self care ideas that work for you!

Self Care At Home 

We can’t stress this enough: self care does not need to be extravagant. In fact, we have dozens of simple self care products right here to help you get started on creating your new routine in the comfort of your own home!

Maybe you’d like to treat your hair to a little pick-me-up, in which case our delicious-smelling shampoos, conditioners, and hair serums are perfect. Choose from clean and cruelty-free hair products formulated to moisturize, volumize, stimulate growth or restore hydration to your scalp. While you’re in there, give your skin a little love and wash away dead skin cells and debris with our delicious face scrubs, body scrubs, and body gels, or soak in some relaxing and detoxifying bath salts.

Once you’re out of the shower, give your body the hydration it craves with a decadent whipped body butter or ultra-rich body cream. Top off your at-home self care routine with a nutrient-rich face mask!

Self Care On The Go

Take your self care products anywhere, anytime with our travel-friendly essentials. From hydrating hand sanitizers that won’t dry out your hands, nourishing hand creams to replenish moisture and hydration, and natural lip care products to give your lips the nourished, supple look you crave (and flavors good enough to eat!), taking care of yourself on the go has never been easier.


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Due to Brexit, we are temporarily pausing shipments to the UK on 12/21/20. Orders must be placed by 12/20/20 11:59 PM PST to be processed.