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Fruit Pigmented® Ultra Lengthening Mascara – 100% PURE
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Currently unavailable to ship to the UK.
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4424 reviews

Fruit Pigmented® Ultra Lengthening Mascara

Lengthens and separates lashes without clumping, smudging, or flaking. Coats each lash with conditioners and natural pigment from black tea, berries, and cocoa.
  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Made in USA

Select a color:

Blueberry
Black Tea
Blackberry
Dark Chocolate
$26 $0.00
Quantity 0.35 oz /10g
$26
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Reviews & Testimonials

Customer Reviews
4.5 Based on 4,423 Reviews
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A 100% PURE Customer
JB
01/12/2018
Jennifer B.
Atlanta, GA
The BEST Mascara

I purchased the 100% Pure fruit pigmented mascara in Black Tea for the first time I think in 2014? Since then it has been my go to and pretty much only mascara I use. Generally I don't use water proof mascara, so it's been perfect for me. My lashes look false when I wear it. I've also tried the BlackBerry (purple tint) and it was lovely, but I prefer black. HIGHLY recommend this product!! Already have sisters hooked. 10 stars!!

A 100% PURE Customer
DW
01/12/2018
Danielle W.
Mount Laurel NJ
My most Favorite Mascara Ever!

This mascara has become my go to Mascara for everything! I refuse to buy another brand or type! The mascara number 1 smells wonderful, no funky weird chemical smells, it glides on smooth and makes my lashes really pop !- I have no issues with clumping and it certainly makes my lashes look long and beautiful. I love that the product is not tested on animals, has natural ingredients and is healthy for me! I do not think i will buy another type of mascara (unless it's from 100% pure) again.

DK
07/27/2021
Dakota K.
United States
Chocolate mascara

I’m currently on my second tube of the chocolate mascara, and it works really well! It takes a little getting used to, especially the shape of the brush. It goes on really smooth, and smells SO. GOOD. I haven’t noticed any flaking myself, but it hurts like a bee when you get it in your eyes. Also works better when warmed up either with water or between your hands! I love the build ability of this product as well. I wish the black one wasn’t sold out every time I go to buy it!!

MF
07/26/2021
Melissa F.
United States United States
Awesome

Smells like chocolate, doesn’t flake, doesn’t run. Where has this mascara been all my life?!

A
07/23/2021
Alysia
United States United States
Works Great

I buy 100% Pure because I wear make up daily and want to know Im not putting anything on my skin that may be unhealthy such as aluminum. I bought dark chocolate mascara and it goes on smooth, stays on through out the day, and isnt a pain to take off at night. I use eyelash conditioner before applying this mascara to give my lashes more volume. I love the natural color.

Fruit Pigmented® Ultra Lengthening Mascara
by Pure Community
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Due to Brexit, we are temporarily pausing shipments to the UK on 12/21/20. Orders must be placed by 12/20/20 11:59 PM PST to be processed.