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Fruit Pigmented® Full Coverage Water Foundation

  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free
Fruit pigmented® foundation plumps and hydrates skin with soothing aloe and toning green tea. Offers flawless full coverage with a satin, lightly dewy finish.
61

Select a color:

Warm 8.0
Neutral 5.0
Cool 4.0
Warm 7.0
Warm 6.0
Olive 4.0
Neutral 4.0
Neutral 3.0
Olive 3.0
Cool 3.0
Warm 5.0
Neutral 2.0
Warm 3.0
Cool 2.0
Warm 4.0
Cool 1.0
Neutral 1.0
Warm 1.0
Warm 2.0
$41.00 Wishlist

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Product
    • For Normal, Dry Skin Types
    • Full Coverage
    • Semi-Dewy Finish

    Hydrating, skin-refreshing foundation gives you flawless full coverage and a satin, slightly dewy finish for a naturally glowing complexion. Concentrated with anti-aging red wine resveratrol and alpha lipoic acid, plus protective green tea and hydrating aloe. Superfruit oils of pomegranate and açai promote softer skin, while sustaining essential moisture. Colored with vitamin and antioxidant-rich fruit and plant pigments for gorgeous full coverage.

    Coverage

    Product Coverage: Full

    Finish

    Product Finish: Semi-Dewy
    Shade Chart
    1cfpwfw8-0_primary
    Warm 8.0
    Deep with warm undertone
    1cfpwfn5-0_primary
    Neutral 5.0
    Deep with neutral undertone
    1cfpwfc4-0_primary
    Cool 4.0
    Dark with cool undertone
    1cfpwfw7-0_primary
    Warm 7.0
    Dark with warm undertone
    1cfpwfw6-0_primary
    Warm 6.0
    Tan with warm undertone
    1cfpwfo4-0_primary
    Olive 4.0
    Tan with olive undertone
    1cfpwfn4-0_primary
    Neutral 4.0
    Tan with neutral undertone
    1cfpwfn3-0_primary
    Neutral 3.0
    Medium with neutral undertone
    1cfpwfo3-0_primary
    Olive 3.0
    Medium with olive undertone
    1cfpwfc3-0_primary
    Cool 3.0
    Medium with cool undertone
    1cfpwfw5-0_primary
    Warm 5.0
    Medium with warm undertone
    1cfpwfn2-0_primary
    Neutral 2.0
    Light with neutral undertone
    1cfpwfw3-0_primary
    Warm 3.0
    Light with warm undertone
    1cfpwfc2-0_primary
    Cool 2.0
    Light with cool undertone
    1cfpwfw4-0_primary
    Warm 4.0
    Light with warm undertone
    1cfpwfc1-0_primary
    Cool 1.0
    Fair with cool undertone
    1cfpwfn1-0_primary
    Neutral 1.0
    Fair with neutral undertone
    1cfpwfw1-0_primary
    Warm 1.0
    Fair with warm undertone
    1cfpwfw2-0_primary
    Warm 2.0
    Fair with warm undertone
    Directions
    Dot on forehead, cheeks, nose, and chin. Blend outwards with your fingers or with a brush.
    Size
    1 fl oz/ 30mL
    Source
    Made in USA
  • Every ingredient we use is beneficial, here are a few:
    Product Page Key Ingredients: Acai Berry
    Acai Berry
    Acai Berry heals and protects with antioxidants.
    Product Page Key Ingredients: Alpha Lipoic Acid
    Alpha Lipoic Acid
    Alpha Lipoic Acid lessens signs of aging.
    Product Page Key Ingredients: Grape
    Grape
    Grape fights signs of aging with resveratrol.
    Product Page Key Ingredients: Green Tea
    Green Tea
    Green Tea tones and protects with antioxidants.
    Product Page Key Ingredients: Aloe
    Aloe
    Aloe heals and recovers.

    Complete list of ingredients:

    Aloe Barbadensis Leaf (Organic Aloe Juice)*, Rice Starch, Extracts of Prunus Persica (Peach) Fruit, Prunus Armeniaca (Apricot) Fruit, Daucus Carota (Carrot) Sativa Root Punica Granatum (Pomegranate), Theobroma Cacao (Cocoa Bean) and Solanum Lycopersicum (Tomato) Fruit/Leaf/Stem, Zinc Oxide, Plant Cellulose, Coffee Bean, Sunflower Lecithin, Euterpe Oleracea Pulp (Acai) Oil, Punica Granatum (Pomegranate) Seed Oil, Resveratrol (Red Wine Resveratrol), Alpha Lipoic Acid, Tocopherol (Vitamin E), Camellia Sinensis (Green Tea) Leaf Extract, Euphorbia Cerifera (Candelilla) Wax, Extracts of Rosmarinus (Rosemary) Officinalis Leaf, Origanum Vulgare (Oregano) Leaf, Thymus Vulgaris (Thymus) Flower/Leaf Extract, Vegetable Glycerin, Lonicera Caprifolium (Japanese Honeysuckle), Silica, Turmeric, Bamboo Charcoal, Indigo Oil * Certified Organic

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    Read Our Blog

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    Got dry skin? Use these foundations to soothe, smooth, and refresh dry skin! Posted on September 25, 2018 Written by: 100% PURE® Who needs a hydratin...

Reviews & Testimonials

Customer Reviews

Based on 61 reviews
5 Star
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4 Star
23% 
14
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2 Star
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10/23/2018
Arlette

Full natural coverage

This foundation has a very natural smell Very earthy, it's very full coverage without looking like make up, my shade is Olive 3.0 it's very long lasting without powders or any type of setting spray . The foundation sets very nicely , doesn't transfer to the touch The olive shades are very limited and I highly encourage To expand the Olive range because it's very hard to find and Olive undertone foundation And a 100% pure has the perfect Olive undertones for medium skin like mine and I highly recommend this product

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AM
10/23/2018
Allison M.
United States

Wonderful

I first ordered the wrong shade, but once I got this shade in, it goes on so smooth and is light enough for my fair skin. I’m a redhead so it is very hard to find a light enough color. This was it! I love how hydrating this makes my skin feel

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LR
10/23/2018
Lisa R.
United States

Love it!❤️❤️

I love this foundation! I was hesitant to try it because it says it’s for normal to dry skin and mine is definitely oily in the t zone. I’m so glad I tried it. I use the matte primer under it. I have medium tan skin and the olive 3.0 matches perfectly. I’m ordering a second bottle now because I don’t want to take a chance on it being out of stock when I run out! I can’t imagine ever using anything else!

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MS
10/23/2018
Michelle S.
United States

New fall/winter foundation

So far this is working quite well with my skin. Since I get a lot drier in the winter, I needed a less drying foundation and this is working. It took a while to get the correct shade, but they make this a pretty easy process.

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NC
10/23/2018
Nicole C.
United States

Perfection

I have been looking for the perfect foundation for years and I finally found it! If you're looking for a light foundation with a natural look this is it. I can barely feel that I have any makeup on when I have it on.

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