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Brightening Serum

  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free
Enlivens dull-looking skin for a more radiant, balanced complexion. Features natural lighteners like bearberry, sake, and fruit acids — not harsh bleaches.
180 Reviews
$49.00 Wishlist

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Dark Spot Remover

$48.00
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    • For All Skin Types

    Skin-brightening serum enlivens dull looking skin for a more radiant, balanced complexion. Rather than using harsh chemical skin lighteners, this formula gets its brightening effect from natural, gentle ingredients. We use plant-based lighteners like bearberry, kojic acid, sake, fruit acids, licorice, vitamin C, lemon juice, and cranberry.

    Directions
    Apply after cleanser and toner, before moisturizer. For PM use only. Follow next day with a broad spectrum SPF.
    Size
    1 fl oz/ 30ml
    Source
    Made in USA
  • Every ingredient we use is beneficial, here are a few:
    Product Page Key Ingredients: Licorice
    Licorice
    Licorice soothes and brightens skin.
    Product Page Key Ingredients: Cranberry
    Cranberry
    Cranberry combats signs of aging with vitamin C.
    Product Page Key Ingredients: Kojic Acid
    Kojic Acid
    Kojic Acid naturally brightens skin.
    Product Page Key Ingredients: Bearberry
    Bearberry
    Bearberry protects against sun spots and free radical damage.
    Product Page Key Ingredients: Lemon Juice
    Lemon Juice
    Lemon Juice naturally brightens skin.

    Complete list of ingredients:

    Aloe Barbadensis (Organic Aloe)* Leaf Juice, Rosa Centifolia Flower Water (Rose Hydrosol)*, Punica Granatum (Pomegranate) Seed Oil, Citrus Medica Limonum (Lemon Juice) Extract, Loofah Cylindrica (Vegetable Cellulose), Rice Ferment Filtrate (Sake), Arctostaphylos Uva Ursi Leaf (Bearberry) Extract, Kojic Dipalmitate (Kojic Acid), Glycyrrhiza Glabra (Licorice) Root, Ascorbyl Palmitate (Vitamin C), Extracts of Punica Granatum (Pomegranate), Vaccinum Macrocarpon Fruit (Cranberry), Cetearyl Olivate & Sorbitan Olivate, Extracts of Citrus Paradisi Peel (Pink Grapefruit), Citrus Medica Limonum Peel (Lemon), Lonicera Caprifolium (Japanese Honeysuckle) *Certified Organic
Brightening Serum
by Pure Community
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By using hashtag #100percentpure or #nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.


Reviews & Testimonials

Customer Reviews

4.5 Based on 180 Reviews
5 ★
67% 
120
4 ★
21% 
38
3 ★
8% 
14
2 ★
2% 
4
1 ★
2% 
4
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MS
10/31/2019
Melanie S.
United States United States

Brightening Serum

I love this brightening serum! I put it on after I cleanse my face at night and in the morning I have a nice glow. I will continue to purchase this and have already recommended it to all my family and friends.

M
10/15/2019
M.N.
United States United States

Love it!

I am very happy with this product. It helps lighten my skin which I have been trying to do for the last 5 years.

I
10/08/2019
Ivonne .
United States United States

It does what it says!

Best brightening serum ever!

I
10/07/2019
Izabelle

Love this

Really love this serum, it really made a difference in my skin when it came to lighten my hyper pigmentation after spots.

KF
10/05/2019
Krystyn F.
United States United States

Your skin will thank you

I pair this with the luminous primer and my face has never looked better.

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