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Here at 100% PURE®, we stock the most natural, healthy and organic line of beauty products, made from the highest quality ingredients. These products aim to give you the same finish as all of your standard store bought products, but with a few more beneficial extras.
These extras are derived from our chemical free, sulfate free, toxin free and paraben free formulations. Instead of overloading our products with nasty skin damaging chemicals, we enrich ours with naturally occurring antioxidants, vitamins and essential oils. These not only aim to give you a flawless finish, but also, with repeated use, aim to improve the health of your skin too. The organic formulations can also help against premature aging, recurring acne and skin sensitivities.
To find out a little more about our products, why not check out our Featured Products below? These are a few of our beauties, which we feel deserve a little bit of extra attention because of the many many benefits they provide!
From the inventors of the original naked palette, our Pretty Naked II is a collection of classically flattering colors that look stunning together to give you a sultry natural look. It features a luminizer, blush, and 3 eye shadows with 100% natural formulas, colored from the pigments of fruits, vegetables, flowers, and seeds. Gorgeous, naturally.