Heard about hairline makeup? Find out if it’s right for you

Written by: 100% PURE ®
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Whether it’s in the mirror when you’re brushing your hair, or in a photo on social media, hair loss is never a pleasant discovery. Hair loss is highly associated with aging, which makes it taboo. But the fact of the matter is that hair loss is extremely common, and you don’t need to be retired with a 401k before you experience it.

And while we’re often led to believe that men experience hair loss more than women, this actually isn’t true. An average of 55 percent of women experience some degree of hair loss before they’re 70!

If you’re experiencing hair loss, know that you’re not alone, and it doesn’t make you any less beautiful. While it’s important to discuss your hair loss with a doctor to determine the cause and treatment, there is a quick fix you can opt for, as well: hair loss concealers.


What Are Hair Loss Concealers?

So what exactly are hair loss concealers, and how do they work? Essentially, hair loss concealers are a type of hairline makeup meant to go over areas on the hairline that have sparse, thin hair. When applied, a hair loss concealer is an alternative to hair loss treatments that can help these areas look like they’re covered in full hair growth.

Hairline makeup can help create the illusion of fuller, thicker hair. Plus, their uses aren’t restricted to the hairline. You can also apply them all over the scalp and on the crown of the head.

That’s nothing to scoff at. After all, eyebrow pencils serve the same purpose for our eyebrows, and we all love a great brow product. In fact, there are some brow products that can help encourage hair growth, like our Long Last Brows gel.

When used effectively, hairline makeup can be quite effective. With the growing demand for it, you can find hair loss concealers in a wide range of colors, which can help you create the appearance of natural-looking, thicker hair.

Plus, hairline makeup offers a serious bang for your buck, especially compared to hair loss treatments, which usually cost anywhere between $4,000 and $15,000! In one study, it was even found that 71% of anonymous hair concealer users felt that it raised their self-esteem and confidence.


Why Do People Use Hair Loss Concealers?

Now that we know what hairline makeup and hair loss concealer are, let’s talk about why people use them. Who is hairline makeup for? Really, it’s for everyone, but it’s been especially helpful for those experiencing hair loss. Premature hair loss is something that’s rarely talked about, but it’s actually quite common in both men and women.

One of the most common causes of hair loss is alopecia areata, which is a disease that attacks the hair follicles. Hair loss can also occur due to an imbalance in hormones. It often occurs with postpartum moms after childbirth, as well as with those recovering from a serious illness. Other causes may include psoriasis, new medication, and excessive pulling on the hair.

Hair loss aside, hairline makeup is also useful for those who simply have thin hair, and have always had the desire for a thicker, more filled-in hairline. It’s also useful for those who wish for a different shape to their hairline, like a widow’s peak.


Hair Loss Concealers: Spray, Powder, or Stick?

Whatever your reason for hair loss concealer, you can definitely use one to effectively fill in your hairline and boost your confidence. Plus, there are plenty of options to choose from. Let’s talk about the major options.

Spray Concealers
Spray concealers are basically a liquid type of concealer that can be sprayed, and you apply them much like your typical hairspray. Because of their easy application, they’re especially popular as hair loss treatments for covering widespread hair loss and thinning hair.

While most liquid hair loss concealers are in a sprayable form, you can also find them in the form of creams and gels, like our Long Last Brows, though these are significantly less common.

Powder Concealers
Powder hair loss concealers are very similar to a brow powder, and they work to temporarily shade in areas affected by hair loss.

Powder concealers can be used to create a shadowy, feathery appearance, which can be great for creating natural-looking, hair-like strokes. This makes them great for those looking to shape their hairline. Powder concealers are also quite popular for concealing blemishes on the scalp, and they come in a wide range of colors.

Stick Concealers
Hair loss concealer sticks are very much like the eyebrow pencil of hairline makeup. Typically, they’re a cream concealer in the form of a stick that you twist to apply. Stick concealers are especially popular for their portability, so you can give your hairline some touch-ups whenever you need them. They’re also great for touching up grays and roots if you have colored hair.


Want to learn more about hair loss, and ways to support your scalp naturally? Find more resources below:

We carefully hand-select products based on strict purity standards, and only recommend products we feel meet this criteria. 100% PURE™ may earn a small commission for products purchased through affiliate links.

The information in this article is for educational use, and not intended to substitute professional medical advice, diagnosis, or treatment and should not be used as such.

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