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100% PURE

To redeem your Purist Perks in the mobile app, simply log into your account and redeem your reward voucher and then copy and paste your discount code in the mobile app! Contact customerservice@ puritycosmetics.com for any assistance

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Our Natural Ingredients

Guaranteed PURE Guaranteed PURE

All 100% PURE™ formulations adhere to strict purity standards and will never contain harsh or toxic ingredients

Naturally Pigmented Naturally Pigmented

We source our pigments from fruit, vegetables, tea, and cocoa to avoid commonly used FD&C colorants and heavy metal dyes

completely cruelty-free Completely Cruelty-Free

Our commitment to animal welfare means that we will never, EVER test on animals – and that our products will always be certified cruelty-free

Ingredient Sourcing Ingredient Sourcing

We go through a painstaking process to make sure each ingredient sourced is never animal sourced

How We Define Natural:

An ingredient or formula composed of plant, mineral, and/or marine vegetation that undergoes chemical changes due to biological processes such as fermentation, distillation, and cold processing

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