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100% PURE

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Spend $65 and unlock UNLIMITED Mascaras for $12 each

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Product Grid - Coffee Bean Caffeine Eye Cream
4092 reviews
Coffee Bean Caffeine Eye Cream
$16 - $29

Size:

CHOOSE Size
New
Product Grid - Bakuchiol Moisturizer
43 reviews
Bakuchiol Moisturizer
$25 $68
Product Grid - Fruit Pigmented® Ultra Lengthening Mascara
4840 reviews
Fruit Pigmented® Ultra Lengthening Mascara
$28

Color:

Blueberry
Black Tea
Blackberry
Dark Chocolate
CHOOSE Color
New
Product Grid - Coffee Bean Face Cream
36 reviews
Coffee Bean Face Cream
$25 $49
Product Grid - Fruit Pigmented® Full Coverage Water Foundation
1359 reviews
Fruit Pigmented® Full Coverage Water Foundation
$48

Color:

Neutral 1.0
Cool 1.0
Warm 1.0
Warm 2.0
Neutral 2.0
Warm 3.0
Warm 4.0
Cool 2.0
Warm 5.0
Olive 3.0
Cool 3.0
Neutral 3.0
Warm 6.0
Olive 4.0
Neutral 4.0
Warm 7.0
Cool 4.0
Warm 8.0
Neutral 5.0
CHOOSE Color
Product Grid - Fruit Pigmented® Cocoa Butter Matte Lipstick
2829 reviews
Fruit Pigmented® Cocoa Butter Matte Lipstick
$28

Color:

Pink Canyon
Mirage
Cassia
Sahara
Mojave
Plume Pink
Winecup
Cacti
Savanna
Hyacinthus
Marrakesh
Strawberry Cactus
Prickly Pear
Cactus Bloom
Protea
Sonora
Nopal
Blood Orange
CHOOSE Color
New
Product Grid - Lavender Niacinamide Pore Minimizer Tonique
25 reviews
Lavender Niacinamide Pore Minimizer Tonique
$19 $35

New
Product Grid - Bakuchiol Oil Serum
7 reviews
Bakuchiol Oil Serum
$25 $55
NOTIFY ME
New
Product Grid - Rosemary Grow Serum
2 reviews
Rosemary Grow Serum
$25 $55
NOTIFY ME
New
Product Grid - Coffee Bean Face Cream
36 reviews
Coffee Bean Face Cream
$25 $49
New
Product Grid - Coffee Bean Face Serum
3 reviews
Coffee Bean Face Serum
$25 $55
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New
Product Grid - Bakuchiol Moisturizer
43 reviews
Bakuchiol Moisturizer
$25 $68
New
Product Grid - Lavender Niacinamide Pore Minimizer Tonique
25 reviews
Lavender Niacinamide Pore Minimizer Tonique
$19 $35
New
Product Grid - 10% Fruit Acids Apple Enzyme Resurfacing Serum
17 reviews
10% Fruit Acids Apple Enzyme Resurfacing Serum
$25 $49
New
Product Grid - Black Tea Grass Jelly Anti-oxidant Serum
11 reviews
Black Tea Grass Jelly Anti-oxidant Serum
$25 $68
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New
Product Grid - Black Tea Grass Jelly Anti-oxidant Moisturizer
16 reviews
Black Tea Grass Jelly Anti-oxidant Moisturizer
$25 $68
New
Product Grid - Watermelon Cucumber Water Locking Moisturizer
39 reviews
Watermelon Cucumber Water Locking Moisturizer
$25 $65

Product Grid - Fruit Pigmented® Cocoa Butter Matte Lipstick
2829 reviews
Fruit Pigmented® Cocoa Butter Matte Lipstick
$28

Color:

Pink Canyon
Mirage
Cassia
Sahara
Mojave
Plume Pink
Winecup
Cacti
Savanna
Hyacinthus
Marrakesh
Strawberry Cactus
Prickly Pear
Cactus Bloom
Protea
Sonora
Nopal
Blood Orange
CHOOSE Color
Product Grid - Fruit Pigmented® Pomegranate Oil Anti-Aging Lipstick
1931 reviews
Fruit Pigmented® Pomegranate Oil Anti-Aging Lipstick
$28

Color:

Peony
Calendula
Foxglove
Bee Balm
Buttercup
Clover
Black Rose
Poppy
Narcissus
Magnolia
Primrose
Hibiscus
CHOOSE Color
Product Grid - Fruit Pigmented® Lip Gloss
515 reviews
Fruit Pigmented® Lip Gloss
$22

Color:

Pomegranate Wine
Strawberry
Mauvely
Pink Caramel
Naked
CHOOSE Color
Product Grid - Fruit Pigmented® Lip Glaze
1571 reviews
Fruit Pigmented® Lip Glaze
$27

Color:

Fig
Rosehip
Coquette
Sultry
Elderberry
Rhubarb
Coraline
Vixen
Melontini
CHOOSE Color
Product Grid - Fruit Pigmented® Cherry Lip & Cheek Stain
291 reviews
Fruit Pigmented® Cherry Lip & Cheek Stain
$26
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Product Grid - Lysine + Herbs Lip Balm
790 reviews
Lysine + Herbs Lip Balm
$8
Product Grid - Lip Caramel
829 reviews
Lip Caramel
$28

Color:

Scotch Kiss
Rum Nougat
Butterchew
Ganache
Cherry Cordial
Truffle
CHOOSE Color
Product Grid - Fruit Pigmented® Lip & Cheek Tint
1078 reviews
Fruit Pigmented® Lip & Cheek Tint
$30

Color:

Shimmery Cocoa Berry
Sugar Plum Sheer
Cranberry Glow
Pink Grapefruit Glow
Peach Glow
CHOOSE Color
Product Grid - Cherry Lip Balm
631 reviews
Cherry Lip Balm
$8
Product Grid - Organic Mint Lip Balm
367 reviews
Organic Mint Lip Balm
$8

New
Product Grid - Bakuchiol Cleanser
16 reviews
Bakuchiol Cleanser
$35
New
Product Grid - Bakuchiol Moisturizer
43 reviews
Bakuchiol Moisturizer
$25 $68
Product Grid - Flower Water Toner
3 reviews
Flower Water Toner
$32
NOTIFY ME
Product Grid - Nopal Cactus Cleanser
15 reviews
Nopal Cactus Cleanser
$29
NOTIFY ME
Product Grid - Seaberry Moisturizer
7 reviews
Seaberry Moisturizer
$39
New
Product Grid - 18.3% Active Ingredients Vitamin C Glow Max Bright Mask
4 reviews
18.3% Active Ingredients Vitamin C Glow Max Bright Mask
$45
New
Product Grid - 7% Fruit Acids Apple Enzyme Exfoliating Cleanser
10 reviews
7% Fruit Acids Apple Enzyme Exfoliating Cleanser
$32
New
Product Grid - 10% Fruit Acids Apple Enzyme Resurfacing Serum
17 reviews
10% Fruit Acids Apple Enzyme Resurfacing Serum
$25 $49
New
Product Grid - Coffee Bean Face Cream
36 reviews
Coffee Bean Face Cream
$25 $49
New
Product Grid - Lavender Niacinamide Pore Minimizer Tonique
25 reviews
Lavender Niacinamide Pore Minimizer Tonique
$19 $35

Sale
Product Grid - Monthly Box ($35 worth $100+)
14 reviews
Monthly Box ($35 worth $100+)
$35 ($106 value)
Sale
Product Grid - Monthly Box $(65 worth $200+)
6 reviews
Monthly Box $(65 worth $200+)
$65 ($206 value)
Sale
Product Grid - Monthly Box ($150 worth $500+)
8 reviews
Monthly Box ($150 worth $500+)
$150 ($509 value)

From Our Blog
Home Page Blog Module: The Science Behind Vitamin C's Anti-Aging Properties for the Skin
February 03, 2023

The Science Behind Vitamin C's Anti-Aging Properties for the Skin

Read More
Home Page Blog Module: The Importance of Mascara in Achieving a Flawless Makeup Look
February 02, 2023

The Importance of Mascara in Achieving a Flawless Makeup Look

Read More
Home Page Blog Module: The Benefits of Clean Beauty for Your Hair and Scalp
February 01, 2023

The Benefits of Clean Beauty for Your Hair and Scalp

Read More
Home Page Blog Module: Peptides vs. Retinoids Which is Best for Your Skin
February 01, 2023

Peptides vs. Retinoids Which is Best for Your Skin

Read More
Home Page Blog Module: 6 Ways to Tackle Enlarged Pores
January 31, 2023

6 Ways to Tackle Enlarged Pores

Read More
Home Page Blog Module: Real Talk: Can Vitamin C Really Clear up Your Acne?
January 31, 2023

Real Talk: Can Vitamin C Really Clear up Your Acne?

Read More
BEFORE YOU CHECKOUT

Unlock Free Samples

GET 2 FREE SAMPLES WITH ANY $25 PURCHASE.

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Hand Sanitizer Gel Sample Packet

Available in US only. Unavailable for expedited shipping.

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Hand Sanitizer Gel Sample Packet

Fragrance-free gel sanitizer that helps reduce disease-causing bacteria while providing lasting hydration with aloe vera juice.

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Kelp & Mint Shampoo Sample Packet

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Kelp & Mint Shampoo Sample Packet

Hydrating and invigorating shampoo gently purifies while adding bounce, body, and luster. Kelp thickens and strengthens while seaweed collagen adds shine.

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Hydra Drench Cream Sample Packet

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Hydra Drench Cream Sample Packet

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Green Tea EGCG Cream Sample Packet

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Green Tea EGCG Cream Sample Packet

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Blood Orange Shower Gel Sample Packet

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Blood Orange Shower Gel Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Mattifying Primer Sample Packet

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Mattifying Primer Sample Packet

Skin healthy ingredients make this the perfect makeup primer for both face and eyes, to soften and smooth skin before you apply makeup.

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Charcoal Clay Cleanser Sample Packet

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Charcoal Clay Cleanser Sample Packet

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2nd Skin Foundation: Shade #2 Sample Packet

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2nd Skin Foundation: Shade #2 Sample Packet

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Luminous Primer Sample Packet

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Luminous Primer Sample Packet

This primer uses light reflective pigments to make skin look more radiant, enhance luminous foundations, and blur imperfections.

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Burdock & Neem Shampoo Sample Packet

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Burdock & Neem Shampoo Sample Packet

Purifying formula unclogs pores, stimulates circulation, and alleviates dryness, itching, and flaking. With added hydration for healthier scalp and hair.

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Tinted Moisturizer: White Peach Sample Packet

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Tinted Moisturizer: White Peach Sample Packet

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Multi Vitamin Serum Sample Packet

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Multi Vitamin Serum Sample Packet

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