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Fruit Pigmented® Healthy Foundation – 100% PURE
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2001 reviews

Fruit Pigmented® Healthy Foundation

Full coverage fruit pigmented® liquid foundation with soothing aloe, antioxidant-rich superfruit oils, oil-absorbing rice powder, and a flawless matte finish.
  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free
  • Gluten free icon - Product Page Made in USA

Select a color:

Alpine Rose
Créme
White Peach
Sand
Peach Bisque
Golden Peach
Toffee
Mousse
Cocoa
$48
Quantity 1 fl oz / 30 ml
$48
Wishlist

    • For Normal, Oily, Combination Skin Types
    • Full Coverage
    • Matte Finish

    Complexion-perfecting natural foundation enriched with antioxidant-packed superfruits, vitamins, and other skin-nourishing nutrients. Creamy liquid formula sets with a pristine matte finish for soft, velvety smooth skin. Gorgeous fruit pigments and rice powder deliver 100% opacity, ideal for absolute full coverage of dark circles or hyperpigmentation, controlled shine, and balanced excess oil. 

    Coverage

    Product Coverage: Full

    Finish

    Product Finish: Matte
    Shade Chart
    1cffcar_primary
    Alpine Rose
    Fair with cool undertone
    1cffcc_primary
    Créme
    Fair with warm undertone
    1cffcwp_primary
    White Peach
    Light with warm undertone
    1cffcs_primary
    Sand
    Light medium with neutral undertone
    1cffcpb_primary
    Peach Bisque
    Medium with olive undertone
    1cffcgp_primary
    Golden Peach
    Medium tan with warm undertone
    1cffct_primary
    Toffee
    Tan with neutral undertone
    1cffcm_primary
    Mousse
    Tan dark with warm undertone
    1cffco_primary
    Cocoa
    Deep with neutral undertone
    Directions
    This matte formula can dry quickly, so apply in sections for best results. Start with forehead, cheeks, and chin. Blend outwards using clean and slightly damp Non-Latex Makeup Blender, or with a Cruelty Free Kabuki Brush for an ultra matte finish.
    Size
    1 fl oz / 30 ml
    Source
    Made in USA
  • Every ingredient we use is beneficial, here are a few:
    Product Page Key Ingredients: Goji Berry
    Goji Berry
    Goji Berry boosts collagen production and skin elasticity.
    Product Page Key Ingredients: Acai
    Acai
    Acai heals and protects with antioxidants.
    Product Page Key Ingredients: Coffee Cherry
    Coffee Cherry
    Coffee Cherry fights and lessens wrinkles.
    Product Page Key Ingredients: Elderberry
    Elderberry
    Elderberry clarifies skin and prevents fine lines.
    Product Page Key Ingredients: Mangosteen
    Mangosteen
    Mangosteen tightens skin and lessens wrinkles.

    Complete list of ingredients:

    Aloe Barbadensis (Organic Aloe Juice) Leaf Extract*, Oryza Sativa (Rice) Starch, Titanium Dioxide, Zinc Oxide, Extracts of Prunus Persica Fruit (Peach), Prunus Armeniaca Fruit (Apricot), Theobroma Cacao (Cocoa Bean) and Lycium Barbarum Fruit (Goji Berry), Euterpe Oleracea Pulp (Acai) Oil, Punica Granatum Fruit Extract (Pomegranate Oil), Tocopherol (Vitamin E), Euphorbia Cerifera (Candelilla) Wax, Extracts of Camelia Sinensis Leaf Ferment (White Tea), Coffea Arabica (Coffee Cherry), Aristotelia Chilensis (Maqui Berry), Vitis Vinifera Skin (Muscadine Grape), Garcinia Mangosteen Peel (Mangosteen), Malpighia Punicifolia Fruit (Acerola), Sambucus Canadensis (Elderberry), Citrus Grandis (Grapefruit) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract *Certified Organic

    Ingredient Glossary

    Natural ingredients may vary in color and consistency

Reviews & Testimonials

Customer Reviews
4.4 Based on 2,001 Reviews
5 ?
67% 
1350
4 ?
15% 
310
3 ?
8% 
167
2 ?
5% 
99
1 ?
4% 
75
Customer Photos
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Filter Reviews:
MM
10/25/2021
Myah M.
Not for me

I watched several video reviews for this foundation and it looked great, but I guess my skin is different because it's just not for me. The color is perfect (I got Alpine Rose) but it is way too matte for my taste and doesn't give a natural look on my skin. Next time I think I'll try the Water Foundation. It's also more full coverage than I need, which I probably should've guessed before buying. Overall, a great foundation just not for me.

10/26/2021
100% PURE

Hi Myah! Thank you so much for your review— we truly appreciate it! Sorry to hear that the product is not working out for you! We do have a really great return policy. A Customer Service representative will be in touch with you with more details.

HC
10/20/2021
Holly C.
United States United States
Nice consistency

This foundation has a very nice consistency, but the color is too light for my complexion.

10/21/2021
100% PURE

Hi Holly! Thank you so much for your review— we truly appreciate it! Sorry to hear that the product is not working out for you! We do have a really great return policy. A Customer Service representative will be in touch with you with more details.

KH
09/25/2021
Ken H.
United States United States
Smooth product

Bought This product for my daughter and she said the coverage is terrific and the bonus is it’s pure and natural

DT
09/22/2021
Deepti T.
United States United States
Healthy foundation

Very good. Gives me a natural look

EH
09/14/2021
Emily H.
United States United States
Sooooo GOOD

My new favorite foundation. I would say it has more light to medium coverage but it doesn’t crease or get oily and I’m a pretty oily and creasy gal lol. I never leave reviews but I am so impressed with this and the ingredients are amazing!! I never have to worry about wearing makeup too often because it’s like skin care in a bottle also. Will never go back, I want the concealer next!

Fruit Pigmented® Healthy Foundation
by Pure Community
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Due to Brexit, we are temporarily pausing shipments to the UK on 12/21/20. Orders must be placed by 12/20/20 11:59 PM PST to be processed.